Also mate I reckon your staff salaries are a bit high. I'm in division three and these are the averages for my league.
League Averages from Last Week Expenses Revenue 
Player Salaries: $ 95 815 Attendance: $ 125 241 
Staff Salaries: $ 42 952 Merchandise: $ 33 068 
Scouting: $ 14 687 TV Contract: $ 71 764 
Total: $ 153 454 Total: $ 230 073 
League Average Net Income: $ 76 619  
So we spend about $2,000 less on staff but get $60,000 more in attendance. Have a look at how you measure up to the averages in your league.